Samsung - Join The Flip Side DOOH

Along side my role as Associate Head of Design, due to my knowledge and training in animation, and motion design I was able to take the Lead Designer seat on this project.
I was the fulcrum on which the lofty ideals of creativity and excellence were balanced with the hard realities of talent, resource and schedule. I helped to interpret and craft the creative from the creative team and character designers, organise the motion designers and measure their progress along with presenting to W+K, managing their expecations and finding solutions for challenging situations. The hero assets created (in no time at all) from this mega team went on to form a successful worldwide DOOH campaign.

Client - Samsung

Agency - Wieden + Kennedy Amsterdam

Creative Director - Tom Dibb
Creative - Georgia Paes

Executive Producer - Thomas Cole

Associate Head of Design - Matthew Campbell

Design & Animation - David Vinicombe , Michael Greenwood, Will Burdett, Mikey Dowdle, Milo Targett, Paul Bloomfield, Paul Hunt, Ricard Badia, Jiyoung Lee , Sheetal Thankey, Adam Roche, Ricky Weissman

See more about this campaign on W+K Amsterdam's website.